Brand Activation Manager- Contract
An exciting opportunity for a Brand Communications and Activation Manager to own how brand and product messaging is brought to life across the UK market. This role bridges strategy and execution, ensuring clear, compelling and consistent communication that drives brand growth and commercial performance.Client DetailsOur client is a highly respected FMCG organisation focused on delivering quality products. They combine strong brand values with commercial ambition and are committed to innovation, collaboration and consumer-centric marketing.DescriptionReporting to the Lead Marketing Manager, the Brand Communications and Activation Manager will own the communication and activation agenda across the brand portfolio. Key responsibilities include: Translating marketing strategy into clear messaging frameworks, communication guidelines and approved brand assets.Acting as the single source of truth for brand and product communications.Managing brand content and asset libraries across retail and D2C channels.Leading relationships with external agencies including review and testing partners.Managing product testing programmes, reviews and award submissions.Driving the integration of consumer reviews and product credentials into communications activity.Co-leading shopper marketing plans alongside commercial stakeholders.Ensuring effective collaboration across marketing, digital, sales, design, regulatory and global teams.Monitoring competitor activity and identifying opportunities to ..... full job details .....
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