Campaign Marketing Manager £40,000 - £50,000 pa DOE Hybrid - Leeds Office (3 days in office, 2 days remote) 25 Days Annual Leave + Bank Holidays + Christmas Closure Additional Company Benefits Are you a hands-on Content Marketer with a passion for driving growth within a SaaS environment? We are representing an innovative and fast-growing SaaS business who are searching for a results-driven Campaign Marketing Manager to take ownership of their content strategy, campaign execution, and marketing-based lead generation. Working across two of their key business segments you will bring fresh ideas, a creative mindset, and deliver impactful campaigns with the aim of generating high-quality B2B leads. KEY RESPONSIBILITIES: Campaign Management: Plan, develop and execute lead-nurturing campaigns to convert B2B prospects into customers. Copy: Produce engaging and SEO-optimised content/assets, promoting the SaaS product portfolio to relevant target audiences, translating technical features into value and clear benefits. Digital: Manage and optimise digital marketing activities across website, email and social media. Collaboration: Collaborate with Sales to align marketing initiatives with business goals. Analyse and Optimise: Analyse campaign performance, providing actionable insights and optimising campaigns where necessary. AI: Leverage AI tools effectively, whilst maintaining quality and a consistent tone of voice across all marketing channels. SEO: Own the SEO strategy and aim