Paid Media Manager - B2B

Are you a highly skilled Paid Media Specialist with expertise in Google and LinkedIn Ads? Are you looking to take on a new challenge with the opportunity to work on both smaller campaigns and larger, high-profile projects? If so, we have the perfect role for you.Our client is seeking a talented B2B Paid Media Specialist to join a dynamic team. In this role, you will play a pivotal part in driving traffic, increasing conversions, and expanding reach through paid channels, with a specific focus on LinkedIn and Google Ads.Responsibilities:The job holder will be responsible for:To work with the Digital Media Director to create strategy for client campaignsTo manage the creation (strategy and build) of campaignsTo manage the delivery, performance and reporting of B2B PPC, programmatic (ABM), and paid social campaigns.To optimise and report on campaign performance using both platform and GA4 data, and presenting findings and insights to clientsTo support the team with creation of proposals for new business PPC briefs including keyword research, benchmark KPIs, proposal writing and presenting to manager, clients or prospectsTo support the team with relevant client admin such as invoicing media spendRequirements:Previous experience in B2B and agency environments, specifically focusing on audience acquisition and lead generation.A solid understanding of paid media platforms, particularly Google Ads, LinkedInStrong expertise in analytics, tracking, and tag management.Excellent communic
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