A well-established and highly respected UK manufacturer within the consumer durables sector is seeking to strengthen its presence across the independent retail channel. As part of continued growth, there is an opportunity for a commercially driven Regional Sales Manager to take ownership of a key UK territory, focused on driving distribution, revenue growth, and margin performance across a well-established customer base.This role is ideal for someone who enjoys a balance of account management and new business development, thrives on building long-term partnerships, and is motivated by delivering strong commercial outcomes within a competitive retail environment.The Role: Managing and developing a defined UK regional territory across the independent retail channelDriving sustainable sales growth, distribution, and margin performance across key accountsDelivering regional sales strategy aligned to wider commercial objectivesBuilding and maintaining strong, long-term relationships with independent retailers and key stakeholdersIdentifying and converting new business opportunities within the territoryDeveloping tailored commercial solutions to support customer needs and maximise mutual valueExecuting effective account plans, forecasting, and pipeline managementNegotiating pricing, agreements, and commercial terms within defined frameworksWorking closely with internal teams including marketing, supply chain, customer service, and financeMonitoring market trends, competitor activit